Honda UK has become the first manufacturer in the country to introduce a specialist fleet motorcycles dealer network to provide support and advice to business customers. The Motorcycle Industry Association (MCIA) says this new service will “emphasise the many benefits of doing business on two-wheels” which include “high fuel economy, low running costs, low CO2 emissions and increased productivity”, as motorcycles take less time to move through traffic.

The MCIA also points to a CBI survey which predicts that journey times will increase by 50% within a generation.

Steve Kenward, CEO of the MCIA, said: “Congestion will be an increasingly compelling reason for businesses to look at alternatives to four wheels for their fleet vehicles.

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“The MCIA has been involved in pulling a number of strands together to make this a viable proposition, including developments in training and safety. We are delighted to see such a responsible manufacturer entering the fleet arena, which I think will result in exciting times ahead.”

The MCIA points to what it describes as “a number of successful examples of motorcycle fleet operators” including the police, ambulance service, AA breakdown services and Blood Runners, who courier life saving products between NHS hospitals out of normal working hours.

The MCIA says that fleet operators will be able to find quality trainers more easily, thanks to two new courses it introduced earlier this year.

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Tony Carter

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