Indian Motorcycle has announced a new partnership with tattoo studios No Regrets, inspired by the flowing lines of the all-new Indian Chief.

The ‘Create a Legend – Test-Ride & Win’ tattoo competition offers a two-day studio session in London valued at £5,000 for one lucky winner, who will also test ride any model from the  Indian Motorcycle line-up.


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Indian will unveil three unique designs by three tattoo artists – Mayonaize, Shige and Carlos Torres – who’s Indian Chief based works of art will be revealed over the next three months; followed by forty more of the world’s leading tattoo artists, who will all compete to have their Indian Chief designs made a reality in steel and paint later this year.

Interested? Fans will be directed to register at the campaign website and complete an Indian Motorcycle test-ride with their local dealership to enter the prize draw.


Tattoo fans will be excited to learn that signing up for a test ride of any current Indian Motorcycle model will qualify them for entry to the competition.

For more information, including competition terms, visit the Indian campaign website.

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