Ducati Museum

  • Ducati unveils all-new multimedia guide for its Museum

    Ducati unveils all-new multimedia guide for its Museum

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    Ducati has just revealed a new, downloadable multimedia guide for the Ducati Museum – allowing you to access extra content and learn even more about the motorcycles on display. Renewed recently to celebrate Ducati’s 90th anniversary celebrations, the museum is stepping into the 21st century, with its new multimedia guide. Through the digital guide visitors…

  • Ducati Museum pays tribute to ‘Mike the Bike’ Hailwood

    Ducati Museum pays tribute to ‘Mike the Bike’ Hailwood

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    Ducati has just unveiled a new exhibition at its factory museum – bringing to together three amazing Grand Prix machines built by the iconic Fabio Taglioni for a young Mike Hailwood. More specically, Taglioni built the 125, 250 and 350cc Desmo Twins to order between 1958 and 1960, for an ex-racer and motorcycle dealer named…

  • Ducati opens ‘Physics in Motion’ laboratory to the public

    Ducati opens ‘Physics in Motion’ laboratory to the public

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    Physics in Motion is a project that the Ducati Foundation’s been working on since 2008 – and the iconic Italian brand has just opened a permanent laboratory at the historic Ducati factory in Borgo Panigale. In essence, Physics in Motion is an educational-interactive laboratory which aims to teach visitors the basic principles of physics applied…

  • Celebrating 25 years of the Ducati Monster

    Celebrating 25 years of the Ducati Monster

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    March 5 is a date to remember. Exactly 25 years ago, the first Monster came off the Ducati production line in Bologna – and to celebrate, the iconic Italian brand has a busy programme of events planned around its game-changing Naked. It’s an important anniversary for Ducati, and the Bologna-based brand has plenty planned to…

  • Ducati unveils three new Scrambler specials at the Motor Bike Expo of Verona

    Ducati unveils three new Scrambler specials at the Motor Bike Expo of Verona

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    Motor Bike Expo kicks off from today (Jan 22) until the end of Sunday and there will be three new Ducati Scrambler specials making their debut at the event. Called Peace Sixty2, Revolution and Artika, the customized bikes will be previewed during the Verona held event on the Ducati Scrambler family stand. Following the Ducati…

  • Ducati announce Dream Tour and dates

    Ducati announce Dream Tour and dates

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    2015 Ducati Dream Tour: five opportunities to experience an incredible weekend on two wheels Enrolment is now open for the 2015 Ducati Dream Tour – a perfect opportunity to explore the “land of motors” The main attraction of the tour is the new Multistrada 1200 S. Also available are the Monster 1200, Monster 821, Hypermotard,…

  • Five minutes with… Livio Lodi, Ducati’s Museum Director

    Five minutes with… Livio Lodi, Ducati’s Museum Director

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    Taking over from Marco Montemaggi as the Curator of the Ducati Museum in December 2001, Olivio Lodi considers himself more of an archaeologist than a Director… “A museum director can be someone who just takes care of a structure, an archaeologist is more interesting. We didn’t have an archive prior to the creation of the…

  • I head to the home of Ducati…

    I head to the home of Ducati…

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      My mum absolutely loves Ducatis – her first bike was a Monster 600 and she’s now got the 750s. When she found out that a recent work trip was to the Ducati factory and museum in Bologna, needless to say, if I wasn’t her daughter I think she would hate me. I was heading…

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